Demand for language translation continues to soar as businesses, sports clubs, and public sector bodies increasingly seek help with documents, websites, and communications. After all, with globalisation at full throttle and international travel progressing at pace, it’s no wonder language translation is hitting new heights
Accordingly, International Translation Day on 30th September is the perfect time to celebrate dedicated translators, while taking a closer look at the nuances and challenges the sector faces amidst the so-called ‘AI revolution’.
Why Language Translation Matters More Than Ever
Language is no longer a barrier but a bridge in today’s global marketplace. For this purpose, professional translators fulfil a vital role in scenarios such as:
- Translating documents for businesses expanding into global markets
- Helping public sector organisations better serve multilingual communities
- Enabling sports teams with international communication during contract translations
You could say language translation is the secret sauce behind making the world feel a little bit smaller. But the rise of AI has raised several issues, not just about the future role of translators, but also ownership.
International Translation Day 2024 Champions Protection of the Art
Unsurprisingly, the Federation of International Translators has chosen “Celebrating and Protecting the Art of Translation” as this year’s International Translation Day theme, putting copyright front and centre.
The argument is that translators deserve recognition, protection, and the ability to control changes, all of which are highlighted in the World Intellectual Property Organisation’s Berne Convention for the Protection of Literary and Artistic Works.
There’s no doubt AI is shaking things up. But it’s clear human translation, with its nuanced understanding and cultural depth, isn’t going anywhere. And organisations can take comfort in knowing professional translators, not machines, are behind their most sensitive communications.
At Accutranslate, we’re the first choice in Manchester, Cheshire and the north west for professional language translation. Get in touch when your organisation is ready to cross borders and deliver messages that resonate worldwide.